xxl-only (FUD Screen)
xl-only (HD Screen)
lg-only (Widen Screen)
md-only (Tablet Horizontal)
sm-only (Tablet Vertical)
《營銷管理》
  • By (author) 菲力浦• 科特勒、凱文• 萊恩• 凱勒、亞歷山大•切爾內夫著,陸雄文等譯

  • List Price: $253.00
    HKD $227.70 save: 10%
    14 to 24 business days

Book Details
Publisher:
北京:中信出版集團股份有限公司
Binding:
Paperback
Copyright Year:
2022
Edition:
第16版
Language:
Chinese
ISBN:
9787521742213
Dimensions:
-
Weights:
-
  • Used By
  • 4
# Year / Semester Institute Department Course / Remark Lecturer
1. 2023 - Spring 2022/2023 Distance Learning B&A MKT B841C -
2. 2023 - Spring 2023/2024 Distance Learning B&A MKT B841C - 市場管理實務 -
3. 2023 - Autumn 2023/2024 Full Time - MKT B841CF - 市場管理實務 -
4. 2023 - Autumn 2023/2024 Full Time MKT 8041BCF 動態創新市場管理/ MKT B841CF 市場管理實務 MKT 8041BCF - 動態創新市場管理 -
Contact Us
Contact Person (聯絡人)
Ms. Rebecca Fung
Email Address (電郵)
rebecca.fung@apbookshop.com
Fax No. (傳真)
+852 2391-7430
Office Hours (辦公時間)
Mon to Fri: 9am to 6pm
Sat, Sun and Public Holidays: Closed
General Enquiry (查詢)

Resources For

Authors

Guidelines and details on what it means to publish

Instructors

More information on the many textbooks published for students

Librarians

High-quality content for students and researchers working in the humanities

Students

Providing partnership and benefits to our communities.

This site use cookies. By continuing to browse this site you are agreeing to our use of cookies.