IBM SPSS Statistics 27 Step by Step: A Simple Guide and Reference, seventeenth edition, takes a straightforward, step-by-step approach that makes SPSS software clear to beginners and experienced researchers alike. Extensive use of four-color screen shots, clear writing, and step-by-step boxes guide readers through the program. Output for each procedure is explained and illustrated, and every output term is defined. Exercises at the end of each chapter support students by providing additional opportunities to practice using SPSS.
This book covers the basics of statistical analysis and addresses more advanced topics such as multidimensional scaling, factor analysis, discriminant analysis, measures of internal consistency, MANOVA (between- and within-subjects), cluster analysis, Log-linear models, logistic regression, and a chapter describing residuals. The end sections include a description of data files used in exercises, an exhaustive glossary, suggestions for further reading, and a comprehensive index.
IBM SPSS Statistics 27 Step by Step is distributed in 85 countries, has been an academic best seller through most of the earlier editions, and has proved an invaluable aid to thousands of researchers and students.
New to this edition:
# | Year / Semester | Institute | Department | Course / Remark | Lecturer |
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1. | 2023 - Second Semester | Full Time | Marketing & Int'l Business | MKT3203 - Marketing Research | Prof. Lui Hon Kwong |
2. | 2023 - Year Term 1 | Full Time | Marketing & Int'l Business | MKT3203 - Marketing Research | Dr. Qian Wang |
3. | 2022 - First Semester (September) | - | Marketing & Int'l Business | MKT3203 - Marketing Research | Prof. Sebastian Chung |
4. | 2022 - Second Semester | - | Marketing & Int'l Business | MKT3203 - Marketing Research | Prof. Lui Hon Kwong |
5. | 2021 | - | Marketing and International Business | MKT3203 - Marketing Research | Prof. Sebastian Chung |
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